No data team? Messy datasets? Not sure where to begin?
You don’t have to build out a fully-fledged data team in order to enable your product teams to make data-driven growth decisions. I can help you build a growth engine so you can measure and test your feature launches with confidence.
How does it work?
Step 1
Initial Consultation
I evaluate how your product funnel works and the state of your data infrastructure. Together, we'll scope a project that fits your goals, timeline, and budget.
Step 2
Event Tracking Audit
I review your current event catalog to find gaps and inaccuracies in your reporting. Then we put a clear tracking framework in place so every new event is trustworthy from day one.
Step 3
KPI Definition
We choose the metrics that actually reflect your growth and build them directly into your data warehouse. Your team can then easily report on them and set goals against them.
Step 4
A/B Testing Setup
I build A/B testing tools tailored to your product and guide your team through designing and running your first few experiments.
Step 5
Team Enablement
I train your team to design, run, and analyze tests on their own, using the infrastructure we've built together.
Step 6
Optional Ongoing Support
When results are confusing or you're unsure how to test a new feature, I'm a message away.
Have a question? Leave a message.
Sarah has 7 years of data analytics experience across consulting and tech, helping companies turn product data into decisions they can trust. She has partnered with various software and product teams on A/B testing and measurement, from small B2B startups to large consumer-facing companies.
About Sarah
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